It is that time of year again for FMCG businesses, where demand hits its peak and you are praying that you have enough stock of that must have product. Sometimes it is difficult to predict such successes though, especially in original, unlicensed products. I am sure there are warehouses full of Star Wars products in anticipation of demand on the release of the new film, for example.
This info-graphic reminds us of some of the toys that were big successes over recent years with some staggering numbers alongside them as well. For example, the 1997 Tamagotchi, with over 40 million units sold!
Collingwood have worked alongside businesses to recruit senior Supply Chain and Product Management professionals to ensure that they improve their availability as well as the overall brand story and market demand.
We have also enjoyed partnering some leading and recognisable FMCG brands over the years and helped them to not only recruit but develop their senior leadership teams.
We look forward to partnering many more....
It’s the holidays, and you know what that means: shopping. Every year, there’s always that one must-have item -- especially when it comes to kids' toys. People are known to wait in line for hours so they can score the season’s hit item for their child, niece or nephew. From the once-popular Nintendo Game Boy to the creepy furry friend “Furby,” the past three decades have been loaded with random, inventive and even frightening holiday products. This year, Nintendo’s NES has made a comeback in mini form. But before you go Googling where you can get your hands on the hot toy of the season, we hate to inform you: It’s sold out. In fact, the console sold out within minutes of its release. Nintendo has promised to release more units throughout winter.