Simon Sinek has made a huge impact on my view of work and I have taken that into a transformation of Collingwood. We no longer come to work simply to do a job but during the last 3 years have focused on working with aspirational clients who share the same vision and values. Alongside this we have strengthened our team with individuals who also share our purpose and the results have been very impressive! No tot mention how much more enjoyable it is to jump out of bed and share each day with a team who share your "Why". We still have a lot of work to do but the foundations have been built and the future is very exciting. 

If you haven't already found Simon Sinek's crusade then I strongly recommend that you do!