What is the bedrock or foundations of your organisational culture? Do you have a purpose or are you just a bunch of employees all fighting in different directions to generate as much profit as possible? If so, is this a sustainable strategy?

There is an alternative and this article provides 5 key areas of focus that could positively change your culture and business performance. Their adoption or executive will build some concrete foundations on which you can build not only a sustainable business but one with an engaged and high performance workforce that shares in a common purpose and delivers delight to its customers.

Why am I so confident of this? Because Collingwood has been on the same journey and we are seeing the power of purpose!!