The world of Talent retention has changed and, in case you haven't noticed, remuneration packages are just one part of it today. Employees are less interested in moving employers for a 10% pay increase and are becoming far more interested in joining companies that align to their values, have a team orientated environment and generally provide work places that will stimulate them and deliver personal development.
This is obviously significant not only attracting and retaining top talent but it also has a direct correlation to growing revenues and profits.
A good article worth reading and using to develop your own culture strategy.
Successful companies know that in order to entice and retain top talent, they have to create an environment where people actually want to work. Over the past few years, what used to be motivators for employees -- pay, benefits, perks -- have simply become satisfiers. Now employees want to feel like their job matters and work for a company with values similar to their own. Although focusing on organizational culture as a differentiator has become a more common practice in the business world, there are still many misconceptions about what culture really means and how to make it successful.