This is a really interesting subject and one that Collingwood has certainly invested significant time in for our employees. In respect of the clients we deliver our Executiive Search services for, they have also spent a lot of man hours considering how they can accelerate performance and employee engagement by offering a portfolio of weird and wacky office perks.
When recruting, candidates are certainly interested in a good work environment, an attractive office location (commute) but most see perks as a bonus rather than an expectation. The most important areas they consider about our clients is their vision, values, culture, personal growth opportunities, performance etc... It is the things that will impact on their career ambitions that are important and less the peripheral benefits on offer.
Free lunches. Yoga. Gym Memberships. Pet-friendly offices. In the tech world, every startup's perks one-ups the next. Don't get me wrong, perks are great; they are great for recruiting and they are great for retention. But over the last few years, we are seeing a noticeable shift in our conversations with candidates and employees; today's workers are savvier and much more interested in the work and the culture than the perks. In fact, employee engagement is a much higher indicator of a happy employee -- something I've witnessed first hand as a recruiting lead at Zynga, Okta and now Twilio.